What do a bedside shelfie, bit-coding robot, and a Gremlin chia pet have in common with your legacy CRM vendor? A lot! Don’t you love those vendors that push everything you think you might want,[…]
What Makes Sales & Marketing Alignment So Powerful
Sales and marketing are two very different areas of business; however, both are essential for the success of your company. While marketers are working on generating and nurturing high-quality leads, sales reps are working hard[…]
Say Hello to Sugar 9
Last week we hit a major milestone at SugarCRM with the release of Sugar 9. Sugar 9 encapsulates all of the awesome new features and additions to the product we’ve added over the past year.[…]
Introducing SugarBPM™
One of the inevitable challenges that arises out of business growth is complexity. A growing sales force means more complexity in getting the right leads to the right reps. A growing customer base means more[…]
What You Can Achieve With a Manufacturing CRM
The manufacturing industry sure isn’t what it used to be. The days of focusing solely on interactions with retailers or distributors are long gone. Today’s most successful manufacturers understand that it’s time to embrace the[…]
What Makes Some Businesses So Unstoppable?
I’ve become obsessed with Sia’s song “Unstoppable,”so much that it has become my new personal anthem. Whether I’m running, cycling or pumping myself up for a big presentation, Sia keeps me pushing forward with her[…]
Managing Customer Relationships in a D2C World
The New Customer Experience The manufacturing industry sure has changed. And not just a little. The entire market has undergone a massive transformation in a very short span of time. Artificial intelligence, the internet of[…]
How CRM Can Help You Become Truly Customer-Centric
Creating a culture of customer centricity to your business is more important than ever. Being customer-centric is not just about offering excellent customer service; it’s a business concept based on putting your customer at the[…]
Retaining Customers After a (Literal) Blowout
Recently, Zion Williamson, the Duke University basketball superstar, had a much-publicized sneaker blowout during one of the most-viewed US college games in history. Nike, who made the shoe, had their feet to the fire over[…]
4 Ways CRM Will Improve Your Customer Experience
There are many trends on the horizon that may pique your interest as you develop your business strategy to stand out amongst your competitors. Technologies like artificial intelligence with natural language processing or machine learning,[…]