CRM Platform

The Most Adaptable CRM Platform on the Planet

Sugar delivers unmatched flexibility across every aspect of your CRM deployment. Unlike other CRM providers with their proprietary platforms and rigid deployment models, SugarCRM provides the freedom to deploy Sugar in a manner that best suits your business. Optimize all layers in the technology stack to match your infrastructure requirements. Select from a variety of deployment models ranging from true SaaS to On-Premise installations.

Future-proof your implementation with a CRM platform that will allow you to evolve in an ever-changing business landscape.

CRM Demo

Watch what Sugar can do for your business.

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​Define CRM Your Way

Rapidly build custom objects from scratch or combine existing and custom objects into a brand new application or even perform code level customization. Leverage existing Sugar objects such as Contacts, Accounts, Cases, and Opportunities to build a new module. Create an unlimited number of custom fields and modules to build new applications, which interoperate seamlessly with all Sugar modules and crm platform tools.

Use simple drag-and-drop editors and formula builders to design dynamic solutions. Create custom fields, hide unused fields and customize to create calculated, dependent, and dynamic fields. Tailor the look of each Sugar screen. Define roles and control access for various users.

Learn more about: Customization and Configuration

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​Easily Track Critical Metrics

Sugar's real-time reporting lets you rapidly click and deploy reports on business performance analytics across the entire business. Executive dashboards provide a one-page window into your business. Uncover opportunities by drilling down to underlying data right from your dashboard or report.

Learn more about: Dashboards and Reports

​Automate Complex Business Processes

Incorporate business logic throughout the user experience. Automate decisions and routing with business rules. Automate your day-to day-tasks like managing approvals, sales processes, call triaging, and more. Use powerful graphical tools to route approvals, assign tasks, update records, change alerts and discount approvals, monitor account activity and more. Make your teams more productive and responsive by designing workflows and implementing them in the Sugar platform.

Learn more about: Advanced Workflow

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​Leverage Our Ecosystem

Sugar partners have developed hundreds of extensions, integrations, and custom applications for the Sugar platform. Explore commercial extensions on SugarExchange. To build your own extensions, Sugar provides a library of no-cost standard APIs, available with all editions. And, since Sugar uses open web technologies and an open platform, there are literally millions of developers who can support you and help you build the solution you want.

Learn More: SugarExchange

​Flexible Deployment Options

Sugar has the unique capability to run on SugarCRM's cloud (Sugar On-Demand), on your own technology stack that you manage (Sugar On-Site), on public cloud or a Sugar partner cloud. Sugar’s database architecture makes it possible to move your data from one deployment option to another if your business needs change. Whatever your choice, with Sugar you're in control.

Learn more about: Multiple Deployment Options

​Deploy Deep Integrations

Integrate Sugar with marketing automation, inbound marketing, relationship analytics, incentive management tools and more. Equip your sales teams with relevant financial information from your ERP and business intelligence applications. Easily store your customer emails, contacts, meetings into Sugar from your email client using out -of-the-box plug-ins. Build interactive spreadsheets, mail merge Sugar customer data into documents like letters, invoices or license agreements. Develop custom plug-ins to integrate with wide variety of back-office and front-office business applications.

Learn more about: Email and Calendar Integration, Google Apps Integration

​Empower Your Mobile Workforce

Provide field teams with customer data and other information across any device even without connectivity. Easily find and edit the information you need using a native Android and iOS client that is optimized for the device in your hand. Configure your mobile clients branding, distribution, local storage and security according to your specific business needs.

Learn more about: Mobile

​ ​Go Global

Use Sugar throughout the world for your distributed workforce. Out of the box, Sugar supports 35 languages with 80 more available in language packs, so your global teams can work in virtually any preferred language. Sugar’s cloud options span five continents, or deploy Sugar anywhere on your own technology stack. Choose from our strong network of global partners and work with a local partner or partner that suits your business needs.

Learn more about: Sugar MultiLingual and Multicurrency Support, Partner Overview