Unleash the potential of Generative AI to automate, accelerate, and optimize marketing, sales, and customer service.
SugarCRM Generative AI capabilities are powerful, pragmatic, easy-to-use, and focused on getting work done faster and smarter. SugarCRM Generative AI is currently available to customers participating in a Closed Pilot program. Sign up for the waitlist here.

Supercharge Sales Productivity
Revolutionize sales with Sugar Sell, boosting team productivity and making each interaction count.
- Build Captivating Emails & Sales Copy
Utilize Generative AI for personalized, captivating emails and copy that engage customers and prospects. - Access Ready-Made Call Scripts
Access insights and summaries for unified success. Tailored scripts boost rep confidence, enabling impactful conversations and deal closures. - Generate Personalized Proposals
Create data-driven, persuasive sales proposals using real-time customer intelligence, eliminating guesswork.

Energize Your Marketing Teams
Boost marketing efficiency and campaign effectiveness with Sugar Market’s advanced automation. Say goodbye to endless email creation struggles.
- Enhanced Personalization
Utilize Generative AI for impactful campaigns, blogs, and emails that connect with customers effortlessly. - Automatic Translation
Quickly generate new content in multiple languages and translate existing text using Generative AI. - Smarter Segmentation
Create precise segmentation lists for targeted campaigns, removing friction and boosting engagement.

Transform Customer Service
Discover how Sugar Serve revolutionizes your customer service experience with advanced generative AI tools.
- Find Answers & Solve Problems
Quickly provide solutions when customers need help, resulting in faster resolutions and happier clients. Generative AI handles routine inquiries, freeing your support team for complex tasks. - Summarize Case Histories
Generate customer history or service ticket summaries. These help agents understand context, allowing them to offer more personalized assistance. - Create User Guides
Generate personalized guides for onboarding or assistance. Our generative AI crafts step-by-step guides tailored to each user’s needs.
Generative AI
for Sales Teams
Learn how SugarCRM’s generative AI capabilities can help sellers automate tasks, better prepare for meetings, and create sales copy that converts.
Generative AI for
Marketing Teams
Discover how Sugar Market’s Generative AI features can enhance marketing automation by reducing the time and effort required to produce engaging content.
Generate AI for
Customer Service Teams
Unlock the full potential of Sugar Serve generative AI capabilities. Learn to summarize case history, find answers quickly, and create Ad-Hoc reports.
Additional Resources
The 2024 State of CRM Report
Insights from 800+ sales, marketing, service, and IT leaders around the world on what new CRM activities leading organizations have adopted.
What Does ChatGPT Mean for the World of Sales?
The rise of ChatGPT has put generative artificial intelligence (AI) and AI more broadly into the spotlight.
CRO Update: AI and Digital Sales Transformation
Learn how to map your sales processes into four main areas and how data, AI, and automation can make a difference for each.