Download this Ovum Report to learn about IBM's significant transformation in the move away from a traditional sales approach of micro-managing the...
CRM for Media
Managing Complexity: Subscribers, Advertisers, and Partners
Large media organizations now include cable networks and internet properties as well as traditional and satellite radio, printed newspapers, magazines, and specialty publications. Hybrid revenue models blend advertising supported content and tiered subscription pricing with pay per view, episode, or download. In this industry, where billions of dollars are stake and partners may also be competitors, a 360° view of the customer is essential.
With SugarCRM media organizations can strengthen their relationships with subscribers, advertisers, and business partners, market more effectively, and improve customer care. And Sugar integrates seamlessly with the BI applications these companies use to profile target audiences, analyze business performance, and track customer retention.
Customer Success Stories
Managing our growth without Sugar would have been impossible. Investing in CRM was the right decision at the right time. It prepared us for huge...
Luxury Link Jettisons Goldmine for 360 Degree View of the Customer with SugarCRM
Once I had used the Sugar 30-day trial, I could see no benefit in staying with Salesforce. And Sugar worked out to be about a third of the price. It...
Whitepapers
In the year since the IBM partnership was signed, SugarCRM has taken significant steps in becoming large-enterprise-ready in terms of the...
Whether you choose hosted or on-site CRM solutions, organizations must ensure their CRM partner complies fully with all mandates and regulations,...
Partners
Levementum is a global consulting and technology services company that focuses on xRM (relationship management) for businesses, non-profits, and...
DRI is a global consultancy company. With offices in five countries and successfully delivered projects worldwide, DRI helps organizations to...
GrowIT es una empresa especializada en la implementación, adaptación e integración de soluciones Open Source CRM y BPM. Como Gold Partner de...
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