SugarCRM Recognizes Top-Performing Channel Partners at Annual Sales Kickoff

CUPERTINO, Calif. – March 15, 2021SugarCRM Inc. recognized its top channel partners at the company’s annual sales kickoff (SKO) held earlier this month. This year’s SKO was held as a three-day digital event for employees and partners. Faye Business Systems Group took top honors as Americas Reseller of the Year along with OpenSymbol as APAC and EMEA Reseller of the Year.

“Our valued partners, including Faye Business Systems and OpenSymbol, play an essential role in helping companies implement and leverage CRM to deliver a high-definition customer experience,” said Craig Charlton, CEO of SugarCRM. “We pride ourselves on working with the best partners and it’s an honor to recognize their accomplishments and dedication.”

The winners, part of SugarCRM’s Elite reseller partner tier, were selected based on their performance, customer outcomes and commitment to Sugar’s product and service standards. Sugar has more than 200 partners across 19 countries engaging with customers as the company continues to rapidly innovate and help companies deliver high-definition customer experience.

Learn more about Sugar’s partner program here >>>

About SugarCRM

The SugarCRM sales, marketing, and service platform helps businesses deliver a high-definition customer experience by eliminating the blind spots, roadblocks, and busy work that plagues legacy CRM. For growth companies and anyone who wants to work smarter not harder, Sugar provides the clear view of the customer that teams need to reach new levels of business performance and predictability. 

More than 4,500 companies in over 120 countries rely on SugarCRM. Headquartered in Silicon Valley, SugarCRM is backed by Accel-KKR.

Media Contact:

Caroline Hacker