Cupertino, Calif., February 13, 2018 – SugarCRM IncⓇ., the company that helps organizations build better business relationships announced today that CRN®, a brand of The Channel Company, has named Clint Oram, its CMO and co-founder, to its prestigious list of 2018 Channel Chiefs. The executives on this annual list represent top leaders in the IT channel who excel at driving growth and revenue in their organization through channel partners.
Channel Chief honorees are selected by CRN’s editorial staff on the basis of their professional achievements, standing in the industry, dedication to the channel partner community, and strategies for driving future growth and innovation. Each of the 2018 Channel Chiefs has demonstrated loyalty and ongoing support for the IT channel by consistently promoting, defending and executing outstanding channel partner programs.
SugarCRM has grown its channel to a level that is capable of meeting the CRM needs of enterprise-sized companies. The average deal size for partners is up 40 percent over the last two years, and partners are getting more revenue for each deal they win. SugarCRM has increased marketing efforts to larger organizations and works alongside partners to co-market to its three key verticals: manufacturing, financial services and professional services.
The company also gave partners more to sell by introducing a brand-new product line, Relationship Intelligence, in 2017. It’s flagship product, SugarCRM Hint, enables sales, service and marketing professionals to get a full profile of their prospects and customers with minimal data input. To help introduce the product, SugarCRM has made Hint available to partners at no cost so they can use the tool internally, become familiar with its benefits, and train their staff on how to position and sell it.
“The executives on CRN’s 2018 Channel Chiefs list stand out for their exceptional leadership, vision and commitment to the channel,” said Robert Faletra, Executive Chairman of The Channel Company. “These individuals deserve special recognition for their development and support of robust partner programs, innovative business strategy and significant contribution to the overall health of a vigorously growing channel. We applaud each Channel Chief’s impressive record of accomplishments and look forward to their future successes.”
“No one at SugarCRM has been a bigger champion for our partners than Clint. He built the program from scratch many years ago, and continues to work tirelessly to insure the success of our channel,” said Larry Augustin, CEO at SugarCRM. “Over the past year, he’s traveled around the world to meet with nearly all our partners, listened to their input and made adjustments as necessary, and touted the benefits of offering Sugar over legacy CRM systems. The CRN Channel Chief honor is well-deserved.”
The 2018 CRN Channel Chiefs list, including the 50 Most Influential Channel Chiefs, is featured online at www.crn.com/channelchiefs and will appear in the February 2018 issue of CRN.
SugarCRM enables businesses to create extraordinary customer relationships with the most empowering, adaptable and affordable customer relationship management (CRM) solution on the market. Unlike traditional CRM solutions that focus primarily on management and reporting, Sugar empowers the individual, coordinating the actions of customer-facing employees and equipping them with the right information at the right time to transform the customer experience. Based in Silicon Valley, SugarCRM is backed by Goldman Sachs, Draper Fisher Jurvetson, NEA and Walden International. More than 2 million individuals in over 120 countries rely on SugarCRM. To learn more visit http://www.sugarcrm.com or follow @SugarCRM.
NOTE: SugarCRM and the SugarCRM logo are registered trademarks of SugarCRM Inc. Third-party trademarks mentioned are the property of their respective owners.
About The Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by more than 30 years of unequalled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelco.com
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