Meet Our ​CRM Heroes

Learn how folks like you use Sugar everyday to create amazing customer experiences.

See Their Stories

More repeat customers means creating the ultimate buying experience. Watch how Backcountry does it.

Mavericks challenging the status quo with SugarCRM

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Meet the Digital Disruptors

Leasing company creates extraordinary customer relationships

Empowering salespeople to engage customers with a modern, mobile CRM

Seeing the full student picture from academics to wellness at the click of a mouse

Everyday users know Sugar transforms business

Daniel Tronolone

“If all your sales people are free to sell instead of updating data, they can put in 25 percent more time with customers.”

Daniel Tronolone
IT Director - TengoInternet

John Millis

“The regulatory standard operating procedures were paralyzing and costly. Using Sugar for automation, we removed that problem.”

John Millis
IT Director - Cells4Life

Charlie Gunningham

“Sugar has helped us break down silos. Advertising and subscription sales have clear, consistent processes and are able to work in unison with clients.”

Charlie Gunningham
CEO - Business News