SugarCRM Partner Insignio Integrates Sugar with Social Business Software, Optimizing Customer Relations and Communication
About Lindner Group
The Lindner Group is Europe’s leading company for interior fit-out, facade construction and insulation engineering with more than 50 years experience in ‘Building New Solutions’—the development and implementation of individual, high- quality project solutions.
With a workforce in excess of 6000 worldwide, Lindner manages production plants and subsidiary companies in more than 20 countries from its head office in Arnstorf, Germany. Since it was set up in 1965 by Hans Lindner, his aspiration has been to offer clients the seamless construction of an entire building. Today, ‘Concepts – Products – Service’ makes up the most comprehensive range on the market to meet all possible project requirements.
About Insignio CRM GmbH
Insignio CRM has partnered with SugarCRM Inc. since 2007; the company attained Gold status in 2009 and is now one of Sugar’s largest partners in Europe. Insignio has represented Germany on the Global Partner Advisory Board since 2011. As a participant in the global excellence program, Insignio adds German and European requirements to the system’s enhancement process. In 2010, Insignio won a Most Valuable Partner in Europe accolade in recognition of its customer loyalty rate of 98 percent. Insignio maintained this performance in 2011 and was again granted the MVP award. Insignio has already helped customers win the coveted CRM expo Best Practice Award three times. CRM professionals Mirco and Jan Müller have recently published the first German manual on the planning, implementation, and practical application of Sugar. insignio-crm.de/en/sugarcrm.html
The Share2B integration also allows partners to be included in work processes via special groups. Working in teams, around 600 employees use the integration to manage and monitor customer activities. For example, this benefits the user help desk because Sugar users and external partners can have access to a substantial pool of Lindner expertise.
“Sugar’s ability to integrate with Share2B fulfills all of Lindner’s requirements: deep systems integration, a simple interface, and many useful functions,” notes Micro Müller, CEO of Insignio CRM GmbH. “And that appeals to the employees.”