What Is Sugar Sell? Here’s What You Need to Know

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Customer experience is rapidly becoming a top priority for businesses. More consumers are placing their loyalty with companies based on their experiences, rather than pricing and product.

In fact, reports say that 86 percent of buyers will pay more for a better customer experience.

Overall, you want to give your customers the best user experience (UX) possible. But to do that, you need to have the best customer relationship management (CRM) software. That’s why SugarCRM has upped its game by guaranteeing outstanding UX via Sugar Sell.

SugarCRM has always been known for the reliability, satisfaction, and tech support it provides. But how does Sugar Sell equip businesses with the most innovative yet affordable solutions on the market? Sugar Sell brings customer data into one place, then builds a complete system for sales automation, collaboration, and reporting on top of that underlying data.

Sugar Sell offers the ultimate ability to craft a story about your customers, your company, and the future of your business. And it’s the UX solution to use when you want to empower every employee by giving them the right information at the right time—which is before they even ask for it.

Here are some key features of Sugar Sell:

  • Management: You can oversee leads, opportunities, accounts, and contacts.
  • Transparency: You can give everyone in your organization a context for each customer interaction, as well as insight about what to do next.
  • Reporting and Dashboard: With out-of-the-box customized reporting, you can drive strategic business decisions and inform leadership about important qualities of the business. You can also monitor your key business metrics and utilize reports that will turn customer data into business insights.
  • Product Catalog and Quote Management: By placing your product catalog right in Sugar Sell, you can effortlessly search and browse for products. And while viewing your customer account record, you can create custom quotes on the fly. In addition, you can run reports on the opportunities and revenues associated with each product, which will help you anticipate demand and fully understand each product’s performance.
  • Sales Forecasting: With Sugar Sell’s quote management, you can streamline your sales cycle and increase deal velocity. And with sales forecasting, you can improve the visibility and predictability of your overall business.
  • Sugar BPM: With robust business process management, you can improve your sales efficiency and productivity by spending less time on manual effort, and more time engaging with customers. Then you can automate almost any business process, including lead routing, quote approvals, customer email notifications, and much more.

Essentially, Sugar Sell customers can drive revenue, increase efficiency, reduce sales costs, and deliver unmatched customer-buying experiences.

 

Jennifer Karpus-Romain, Faye Business Systems Group
Jennifer Karpus-Romain, Faye Business Systems Group

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