Two SugarCRM Executives Make CRN’s 2012 Channel Chiefs List

Jeff Campbell and Del Ross Recognized for Success in Driving Global Channel Growth

Cupertino, California, February 21, 2012 – SugarCRM, the world’s fastest-growing customer relationship management (CRM) company announced today that Jeff Campbell, vice president of worldwide sales and customer advocacy, and Del Ross, vice president of channel sales for North America and Latin America, have been named two of CRN’s 2012 Channel Chiefs. This prestigious list of the most influential and powerful leaders in the IT channel recognizes those executives directly responsible for driving channel sales and growth within their organization, while evangelizing and defending the importance of the channel throughout the entire IT Industry.

During Campbell’s and Ross’s tenure with SugarCRM, channel sales and partnerships have grown exponentially. Over the past year, SugarCRM welcomed 150 new partners, bringing the worldwide number of total partners to 370. Also, in recent news, SugarCRM welcomed Blytheco, formerly a sole provider of Sage products, to its partner program.

For the ninth consecutive year, Channel Chiefs were selected by the CRN editorial team based on channel experience, program innovations, channel-driven revenue, and public support for the importance of IT channel sales.

“We treat our channel partners as if they work for SugarCRM which helps us set expectations early in the sales cycle so that we can work together efficiently,” said Jeff Campbell, vice president of worldwide sales and customer advocacy for SugarCRM. “Our partners are an extension of us, and we strive to educate them so they can put their best foot forward in selling SugarCRM solutions. This recognition from CRN is a proof point that we have taken the proper steps to grow our program and to help our partners achieve success in growing their businesses with SugarCRM.”

“The 2012 Channel Chiefs list recognizes vendor executives dedicated to driving channel programs in the IT marketplace,” said Kelley Damore, VP, Editorial Director, UBM Channel. “Our annual Channel Chiefs issue is a must-read for IT solution providers evaluating new vendors or looking to expand solution offerings. These are the people, the products and the programs that any savvy solution provider needs to know. We congratulate this year’s Channel Chiefs for their stellar record of business innovation and applaud them for their continued dedication to the partner community.”

“We’ve been focusing on securing quality partners who want to scale their businesses in effective ways by selling Sugar, and our program has grown by over 20% in the U.S. alone,” said Del Ross, vice president of channel sales for North America and Latin America. “We are honored that we have achieved this prestigious recognition from CRN, and we are looking forward to continuing this momentum with our channel partners.”

Selected by CRN's editorial staff, the 2012 Channel Chiefs list is featured in the February issue of CRN Magazine and will be available online at

About SugarCRM

SugarCRM makes CRM simple. As the world's fastest growing customer relationship management (CRM) company, SugarCRM applications have been downloaded more than ten million times and currently serve over 1,000,000 end users in 192 countries. Over 7,000 organizations have chosen SugarCRM's On-Site and Cloud Computing services over proprietary alternatives. SugarCRM has been recognized for its customer success and product innovation by CRM Magazine, InfoWorld and Customer Interaction Solutions.

For more information, call (408) 454-6900 or 1 87 SUGARCRM toll-free in the US, email, or visit You can also connect with SugarCRM on Facebook, Twitter and YouTube.

About UBM Channel: (

UBM Channel is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With over 30 years of experience and engagement, UBM Channel has the unmatched channel expertise to execute integrated solutions for technology executives managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. UBM Channel is a UBM company. To learn more about UBM Channel, visit us at

UBM plc (

UBM plc is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries is organized into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently. For more information, go to

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UBM Channel
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