Sales, Marketing, and Service Working Together to Uncover Opportunities for Revenue Growth

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If you’re looking to drive better sales and more revenue, why not leverage your existing CRM data? Through Sugar’s dashboards, analytics, and reporting capabilities, you can easily uncover previously hidden opportunities and achieve organizational goals.

Join SugarCRM customer Avi Bar, National Sales Manager at American Specialties, Christian Wettre, SVP & General Manager, Platform at SugarCRM, and Ellen True, Director, Product Management at SugarCRM for an insightful discussion on how to get more value from your existing CRM information by:

  • Reporting on past and current sales performance to predict the future
  • Effectively using reports and dashboards for sales, marketing, and service success
  • Building employee leaderboards and tracking team goals
  • Integrating ERP solutions such as Epicor to create a rich CRM environment

Speaker Details

Avi Bar

National Sales Manager at American Specialties

Avi is a dynamic, accomplished, multilingual Sales & Marketing VP with 19+ years of progressive experience in leading sales and marketing efforts to grow territories and consistently exceed goals.

Christian Wettre

SVP & General Manager, Platform at SugarCRM

Committed to helping customers grow revenue and improve processes related to sales and marketing, Christian Wettre is a dedicated professional with a team mentality who strives every day to make a difference for customers.

Ellen True

Sr. Director, Product Management at SugarCRM

A Sugar veteran with over 15 years of experience, Ellen has a proven track record of leading development teams while focusing on product strategy, improving product quality, and reducing time to market.

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