Align with Ease Using Sugar Connector to Slack

The Sugar Connector to Slack puts CRM data at the forefront of your sales, service, and marketing efforts by sending teams notifications directly in relevant Slack channels. The Slack connector also provides the ability to update CRM data based on customer slack conversations to ensure all of your current user data is accurate and up to date within one unified platform.

Trigger Announcements

Create and automate Slack announcements via direct messages or channel-wide notifications.

View Slack in Sugar

Get access to customer-related conversations by viewing Slack channels in Sugar’s Record View.

Configure Messages

Set Slack message triggers based on your own Sugar data, be it standard or custom.


Sugar’s slack integration enables you to create custom Slack message templates in Sugar using text, images, and Sugar data. Our integration also enables you to directly link to Sugar records for easy access.


Notify your sales team of new leads, inform support representatives when a ticket is escalated, celebrate new business company-wide, and more with the Sugar Connector to Slack. Do this automatically and make faster decisions, with customizable message triggers to your choice of individuals or Slack channels using SugarBPM.


Never miss any conversations around your accounts. The Sugar Connector to Slack enables you to assign channels to your Sugar records, and lets you view channel conversations directly in Sugar Sell and Serve.

Ready to get started?