SugarCRM Announces New Americas Channel Distribution Agreement with Ingram Micro

Article type: 
Press Release

SUGARCON – SAN FRANCISCO, Calif. – April 25, 2012 – SugarCRM, the world’s fastest-growing customer relationship management (CRM) company, today announced it has signed a new distribution agreement with Ingram Micro (NYSE:IM), the world’s largest IT distributor. The agreement, announced at SugarCon 2012, will allow the channel partners who are part of Ingram Micro’s Advanced Computing Division to sell and distribute SugarCRM’s flagship product, Sugar 6.5, in North America. The arrangement takes effect beginning immediately.

As part of Ingram Micro’s growing business application portfolio, channel partners will have the ability to service demand from enterprise clients for SugarCRM’s award-winning CRM solutions. Ingram Micro will offer the Sugar 6.5 portfolio to businesses interested in enhancing communication with prospects, collaborating and sharing sales information, closing deals and keeping customers happy. The agreement will also enable the parties to jointly bring integrated IBM solutions to market.

“We’re delighted to welcome SugarCRM as a new vendor partner,” said Jason Hernandez, director, Advanced Computing Division, Ingram Micro U.S for Ingram Micro. “The SugarCRM portfolio will provide our channel community with highly customizable offerings that can easily scale to meet the needs of a variety of customers.”

SugarCRM has been very successful at enabling channel partners to grow their business by selling and providing support for the Sugar platform. In Q1 2012 alone, SugarCRM welcomed 39 new channel partners, bringing its channel community to more than 400 partners worldwide. Earlier this year SugarCRM’s channel program also received the highly sought-after 5-Star Partner Program Guide ranking by CRN magazine. CRN also named Jeff Campbell, vice president of worldwide sales and customer advocacy, and Del Ross, vice president of channel sales for North America and Latin America, as two of CRN’s 2012 Channel Chiefs. 2012 Channel Chiefs are the most influential and powerful leaders in the IT channel.

“Ingram Micro has an excellent reputation in the channel, and we’re thrilled to be working with them,” said Jeff Campbell, vice president of worldwide sales and customer advocacy for SugarCRM. “We’ve been getting pulled into enterprise deals more frequently so having the backing and resources of a distributor of Ingram Micro’s class goes a long way in helping close those deals. And the IBM competence within their partner base provides tremendous SugarCRM deployment possibilities for those enterprises.”

Please see other SugarCRM announcements from SugarCon about the company’s Q1 2012 momentum, the latest Sugar 6.5 product release, the new additions to the company’s channel partner program, and the annual SugarCRM channel partner awards.

More About SugarCon 2012

SugarCon 2012’s theme is “Explore the Possibilities of CRM,” inspiring attendees to dig deeper into the vast capabilities that CRM offers. In keeping with SugarCRM’s open approach to business, the CRM community, not SugarCRM, built the conference schedule based on attendee suggestions and online voting. The event will offer eight tracks with more than 80 breakout sessions, as well as separate UnCon and training programs.

For more information on SugarCon 2012, visit the event web site. To register for the event, visit the registration page.

About SugarCRM

SugarCRM makes CRM simple. As the world's fastest growing customer relationship management (CRM) company, SugarCRM applications have been downloaded more than ten million times and currently serve over 1,000,000 end users in 192 countries. Over 7,000 organizations have chosen SugarCRM's On-Site and Cloud Computing services over proprietary alternatives. SugarCRM has been recognized for its customer success and product innovation by CRM Magazine, InfoWorld and Customer Interaction Solutions.


For more information, call (408) 454-6900 or 1 87 SUGARCRM toll-free in the US, email, or visit You can also connect with SugarCRM on Facebook, Twitter and YouTube.


About Ingram Micro Inc.

As a vital link in the technology value chain, Ingram Micro creates sales and profitability opportunities for vendors and resellers through unique marketing programs, outsourced logistics, technical and financial support, managed and cloud-based services, and product aggregation and distribution. The company is the only global broad-based IT distributor, serving more than 150 countries on six continents with the world's most comprehensive portfolio of IT products and services. Visit

Media Contacts:
Elena Annuzzi
(408) 792-6952

Marie Rourke
WhiteFox Marketing (for Ingram Micro Inc.)
(714) 292-2199