Marketing technology simplified

Download guide

Marketers today are faced with a growing number of challenges, which are often the driving force behind why they are adapting and adopting new tools and technologies in response. As new solutions flood the market, learn the new common challenges modern marketers deal with and how marketing automation can solve each one.

Download this guide to discover:

  • The top 10 problems marketers face today
  • How marketing automation addresses those problems
  • Key concepts in lead management, like routing, scoring and nurturing
  • How marketing metrics are used to refine and optimize results

More Resources Like This

Explore similar resources.

Content Marketing Strategies for Lasting ROI

Content Marketing Strategies for Lasting ROI

Learn why the phrase ‘content is king’ is still alive and well in the B2B sales world

Learn More
Making the Move to a New Marketing Automation Platform

Making the Move to a New Marketing Automation Platform

Switching marketing automation platforms isn’t as hard as you think. We’ll show you!

Learn More
The Practitioners Guide to Marketing Automation

The Practitioners Guide to Marketing Automation

Take back control of your organization through the power to marketing automation

Learn More
Marketing Automation Benefits Calculator

Marketing Automation Benefits Calculator

Find out how impactful your marketing automation platform can be if used effectively

Learn More
All Resources