Get the Exact Insights You Need
Marketing teams need data to track campaign performance and determine what’s working and what’s not so they can best allocate resources. The key to unlocking the true value of data-driven marketing is Advanced Analytics – included with every Sugar Market licence. Dig deeper into your marketing performance metrics to find the information you need to drive leads and improve conversion rates. Create beautiful dashboards that are presentation-ready to fully visualise your data story. With Advanced Analytics, Sugar Market empowers all marketers to make informed decisions, identify new opportunities and confidently put winning marketing campaigns into action.
What can you do with Inbound Marketing?
BRING YOUR DATA TO LIFE WITH INTERACTIVE DASHBOARDS
Fully interactive dashboards allow you to easily build and source high-quality data from any of your marketing initiatives. Drill into colourful, organised charts to get deeper insights on the fly. Powerful filters give you ultimate flexibility to refine your dashboards and create new views easily. All dashboards are completely mobile responsive, giving you access to results, anywhere, anytime.
CUSTOMISE REPORTS TO REFLECT METRICS THAT MATTER
Pull from any data set—marketing campaigns, forms, lead scores and CRM values—to track ROI and success metrics specific to your business objectives. With drag-and-drop and point-and-click capabilities, you have the ability to easily create reports without being a data analyst. Flexible data visualisation tools allow you to view data however you find most useful, whether it’s a bar or line graph, area or pie chart, or even a map or funnel report.
REPORT ON RESULTS WITH CONFIDENCE
Begin using data-driven strategies with a tool that gives you new insights and identifies opportunities to drive better results. Then, share and collaborate on reports with your team and send scheduled reports to any member in your organisation to keep them informed. Pull clear, helpful charts and graphs into presentations using the data that matters most to you, so you can really share marketing’s impact. Optimize current and future campaigns with ease.