CRM Made Social with Sugar & InsideView

Learn how InsideView works inside SugarCRM.

Prospects and customers spend more time online than ever before. They're sharing their business needs and telling salespeople exactly how and when they want to do business. Social media provides an unprecedented platform for companies and individuals to express their business challenges. Statistics prove that sales people who follow their prospects and customers through social media have higher win rates and shorter sales cycles. InsideView helps salespeople use social media to uncover the right prospects and build relationships with them.

Speaker:

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  Ralf VonSosen, VP Marketing, InsideView

  

  Ralf is the key architect behind InsideView's marketing strategy. His thought leadership spans InsideView's marketing operations, brand management, corporate communications, demand generation, and product marketing. Prior to joining InsideView, Ralf spent several years in eCommerce as the Vice President of Marketing at MarketLive, as well as several start-ups, where he consistently built the company brand, developed the partner ecosystem, expanded revenue generation, and maintained product innovation. Ralf is an avid triathlete in his spare time, and also enjoys hiking, camping, and anything that involves the outdoors. Ralf holds a B.S. In Finance from Brigham Young University, and an MBA from the University of Utah.