CRM for Shipping and Transport

Balancing Operational Discipline with a Renewed Focus on the Customer

The cyclical nature of the transportation industry has led many service providers to focus on short-term profitability - often at the expense of developing the customer loyalty that drives future growth. As many analysts bluntly point out, relationship-based marketing has been largely neglected across the industry. Yet, the principles of CRM work just as well in transportation as in any other industry.

SugarCRM can help carriers identify their most valuable customers and understand the factors that affect customer behavior, using them to create and sustain loyalty. Sugar integrates with carrier-specific logistics applications, complementing their operational focus with real-time, actionable customer intelligence.

Customer Success Stories

We needed to deploy a CRM solution in a very short timeframe and with minimal cost, and it needed to be able to fully support our growth and need for...
Sugar’s made us 20 percent more efficient. For example, if a problem needed to be handled by customer service, it would take us a minute or two just...
With Sugar, we’ve successfully increased our performance in sales KPIs for four consecutive months. But most important is the new business we’re...

Whitepapers

Download this Ovum Report to learn about IBM's significant transformation in the move away from a traditional sales approach of micro-managing the...

In the year since the IBM partnership was signed, SugarCRM has taken significant steps in becoming large-enterprise-ready in terms of the...

Mobility is a major trend in customer facing software because it underpins a company’s ability to support lead business practices. How you adopt...

Partners

The CRM Innovators of BrixCRM provide Sugar Professional and Sugar Enterprise with comprehensive (SaaS) implementation services. BrixCRM offers...

DRI is a global consultancy company. With offices in five countries and successfully delivered projects worldwide, DRI helps organizations to...

Levementum is a global consulting and technology services company that focuses on xRM (relationship management) for businesses, non-profits, and...

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