SugarCRM Partner Synolia Pushes SugarCRM to Top Spot in France

Synolia Specializes in SugarCRM deployments and integration into ERP and eCommerce

Lyon, France - April 2, 2007 - Synolia, a leading systems integrator in France, has established SugarCRM as the leading CRM solution in the French market, according to the CRM website In partnership with SugarCRM since 2004, Synolia provides clients with French language pack access, implementation services for Sugar Open Source, Sugar Professional and Sugar Enterprise, and fully localized sales and support. Synolia's web site,, now has more than 4,500 registered members and almost 3,500 forum users and contributors.

"Our customers select the CRM package and we implement it. SugarCRM, with its open source approach and the ability to choose on-site or on-demand deployments, is the preferred choice of many of our CRM clients," said Pascal Brunel, CEO of Synolia. "Flexiblity and reliability are key factors for our customers. Sugar helps us deliver a high level of service."

"École des Hautes Études Commerciales" (HEC), a collection of higher education schools outside the public university system, worked with Synolia to implement Sugar Enterprise on an Oracle database with support for offline users. Today, HEC uses SugarCRM as a communications hub to connect more than 50 sales representative around the world.

"We needed something that was flexible enough to allow us to utilize efficiently our large database containing 90,000 prospects to promote our MBA division by planning a complete commercial activity and perform a full customer qualification" said Thomas MEUNIER, Project Manager of HEC. "SugarCRM provided the customizability we needed without locking us into an inflexible system, and SYNOLIA assumed a full support service. Our students benefit directly, and that's what counts."

"French customers have very high standards for software integration and the only way to meet and exceed these expectations is to be very 'local.' We appreciate the care and attention Synolia gives to our French customers and partners, and want to recognize their key contributions to SugarCRM's French localization project," said Clint Oram, SugarCRM's GM of Sugar Europe. "France is an extremely important market for us. Partnering with Synolia has significantly increased the reach of Sugar's products amongst our large customer base in France."

Leading customers

Some prominent examples of joint SugarCRM and Synolia customers include:

  • NEXEN, a web hosting provider, uses SugarCRM for SFA.
  • OODRIVE, an on-demand data hosting and online backup company, uses SugarCRM for sales force automation (SFA).
  • DATACET, a provider of intrusion prevention services (IPS), utilizes SugarCRM as part of a complete on-demand CRM solution.
  • IP-LABEL, specializes in intranet and internet web supervision, selected Synolia to perform a migration from Sugar Open Source to Sugar Professional to improve its CRM usage.

About SugarCRM

SugarCRM is the world's leading provider of commercial open source customer relationship management (CRM) software for companies of all sizes. SugarCRM easily adapts to any business environment by offering a more flexible, cost-effective alternative than proprietary applications. SugarCRM's open source architecture allows companies to more easily customize and integrate customer-facing business processes in order to build and maintain more profitable relationships. SugarCRM offers several deployment options, including on-demand, on-premise and appliance-based solutions to suit customers' security, integration and configuration needs. For more information, call (408) 454-6900 or 1-87-SUGARCRM toll free in the US, email, or visit

About Synolia

Synolia has deep expertise with Customer Resource Management (CRM) applications that enables us to help businesses, according to specific needs, building the best of breed solution. Synolia provides support and services with customers for projects from 5 to 200 CRM users on average. Synolia is based in Lyon. For more information, call 04 27 70 53 70 or visit

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