SugarCRM Opens New Office in Atlanta and names David Gearhart Regional VP of Corporate Sales

Former Retaligent Solutions, M-Factor and Epiphany Executive to Foster Customer, Partner and Community Relations in Southeastern United States

CUPERTINO, CA, April 9, 2007 - SugarCRM Inc., the world's leading provider of commercial open source customer relationship management (CRM) software, today announced the opening of its new southeast office in Atlanta, GA. Based on growing customer and community demand in the southeast of the United States, SugarCRM is bringing on 11-year CRM veteran, David Gearhart, as regional vice president to foster close relationships between SugarCRM and its customers, partners and developer community east of the Mississippi.

"We are a fast-growing company focused on providing the best commercial open source CRM product and dedicated to helping our customers increase user adoption and satisfaction," said John Roberts, co-founder, chairman and CEO of SugarCRM. "This new office will bring Sugar closer to the southeast, extending our ability to interact with and serve our enthusiastic developer community, customers and partners."

Since its founding in 2004, SugarCRM has focused on providing customers with enterprise quality, easy-to-use customer relationship management (CRM) software at a fraction of cost of proprietary products. Sugar's commercial open source model is built on modern scripting and Web 2.0 languages and relies heavily on customer feedback, community contributions and strategic partnerships to bring best-in-class product features, fast release cycles, and valuable customer support to market.

11-year CRM veteran, David Gearhart, will join SugarCRM in Atlanta as regional vice president of corporate sales. Prior to joining SugarCRM, Gearhart held several senior corporate sales and marketing positions at a number of CRM companies including Retaligent Solutions, M-Factor and Epiphany. Furthermore, he understands local customers' specific needs.

"I've been working in CRM for quite a long time and am excited to join SugarCRM because of the enthusiasm and customer loyalty at the core of the company and in the hearts of its three co-founders," said Gearhart. "The Sugar community is a strong force driving SugarCRM to constantly achieve excellence, and I look forward to combining my expertise in CRM with Sugar’s strong leadership in commercial open source."

After opening Sugar Europe in Dublin, Ireland, last month, SugarCRM continues to build momentum internationally as well as in the US. SugarCRM's world-leading CRM solution continues to build success upon widespread industry accolades. Last year, SugarCRM was named CRM Magazine's 2006 Rising Star and received Selling Power Magazine's Sales Excellence Award for CRM Implementation & User Adoption, Customer Inter@ction Solutions' 2006 Product of the Year and was named on of AlwaysOn's 100 Top Private Companies.

About SugarCRM
SugarCRM is the world's leading provider of commercial open source customer relationship management (CRM) software for companies of all sizes. Sugar easily adapts to any business environment by offering a more flexible, cost-effective alternative than proprietary applications. SugarCRM's open source architecture allows companies to more easily customize and integrate customer-facing business processes in order to build and maintain more profitable relationships. SugarCRM offers several deployment options, including on-demand, on-premise and appliance-based solutions to suit customers' security, integration and configuration needs. For more information, call (408) 454-6900 or 1 87 SUGARCRM toll free in the US, email contact@sugarcrm.com, or visit http://www.sugarcrm.com.

Media Contacts:
Tara Spalding, SugarCRM
408-355-3858 or tara@sugarcrm.com

Craig Oda, Page One PR for SugarCRM
650-543-4702 or coda@pageonepr.com

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