SugarCRM and Asterisk: Automating Customer Support Processes

30 min | Flash SWF* | 28 MB streaming

Call Routing. Screen Pops, Geographical scheduling. Until recently, these advanced CRM features were available only to enterprises willing to spend millions of dollars and years of time integrating proprietary CRM and telephony applications. With the increasing adoption of open source CRM and telephony applications, the ability to introduce advanced features can be realized at a fraction of the cost and time of previous solutions.

In this webcast, Chris Harrick, VP of Corporate and Product Marketing at SugarCRM, will discuss SugarCRM’s out-of-the-box collaboration capabilities. Next, Steve Sokol, Product Manager of Digium, will describe how Asterisk can help companies of all sizes implement a best-in-class telephony system. Finally, John Leishman, CEO of Geeks on the Way, will demonstrate how the combination of SugarCRM and Asterisk is transforming his company and allowing it to become one of the fastest-growing businesses in western Canada.

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