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Partner Program Benefits

Gold Silver
(Premier)
Bronze
(Small Business)
Partner Program Benefits Apply Now Apply Now Apply Now
INFORM (Information Resources)
Step-by-step partner onboarding Yes Yes Yes
SugarCRM Partner Portal Yes Yes Yes
Lead Registration Yes Yes Yes
Subscription to the SugarCRM Partner Newsletter Yes Yes Yes
SugarCRM Partner Podcasts Yes Yes Yes
Partner Forums Yes Yes Yes

Product Resources

SugarCRM's Commercial Product Library Yes Yes Yes
NFR (not for resale) internal use licenses of Sugar Enterprise 20 users 10 users 5 users
Evaluation Copies of Commercial Products Yes Yes Yes
Beta and Release Candidate software Yes Yes Yes
Community Previews Yes By invitation --
Engineering Roadmap planning Yes By invitation --
EDUCATE (Educational Resources)

Product Education

Sugar University Online How-To Library Yes Yes Yes
Sugar University Instructor-Led Seminars Yes Yes Recorded
Learning Credits for Sugar University 30 18 6
Discount on Learning Credits 10% 10% 10%
Pre-Release webcasts - Release Readiness Training Yes Yes Recorded

Sales Education

Customer-Ready Market Positioning Materials Yes Yes Yes
Sales Training Library Yes Yes Yes
Live Session - Jumpstart Sales Training Yes Yes Recorded
Live Session - Demonstrating SugarCRM's Commercial Products Yes Yes Recorded
Live Session - How to Pitch SugarCRM Yes Yes Recorded
Live Session - Selling Strategy, Tactics, Competitive Products Yes Yes Recorded
Sugar Sales Mentoring Sessions Yes -- --

Implementation Education

Commercial Products Forums Yes Yes Yes
Development Wiki Yes Yes Yes
Advanced Class - Development & Customization Best Pratices Yes Available($$) Available($$)
MARKET (Marketing Resources)

Website

Listing in SugarCRM Partner Directory Yes Yes Yes
35 Word Description and Priority Listing in Partner Directory Yes Yes --
Logo Placement and Top Listing in Partner Directory Yes -- --
Listing in Partner Spotlight Yes By Invitation --
Case Studies linked to Directory Listing Yes By Invitation --
Listing in Featured Vertical Solutions Section By Invitation By Invitation By Invitation
Listing on Partner Success Section By Invitation By Invitation By Invitation

Other Marketing Resources

SugarCRM Partner Logo Gold Silver Bronze
Link to SugarCRM's Recorded Demos from your site Yes Yes Yes
Press Release Support Yes (approval required) By Invitation --
Preferred Partner for Event Sponsorships and Co-Marketing Yes By Invitation --
SELL (Selling Resources)
Discount on all Products in the Sugar Shop 25% 20% 15%
Discount on Sugar Professional Services Inquire Inquire Inquire
Rights to resell Commercial Products to your customers Yes Yes Yes
Rights to resell SugarCRM Professional Services (prior approval required) Yes Yes Limited
Channel Sales Manager for Deal Support Yes Deals > 20 seats --
Channel Technical Sales Engineer Support Yes Limited --
SugarCRM Referral Program (qualified referrals earn 10% fee.) Yes Yes Yes
SUPPORT (Technical Support Resources)
SugarCRM Support Portal* Yes Yes Yes
Sugar Commercial Discussion Forums Yes Yes Yes
Extended Support for end clients and internal use licenses ** Yes -- --
* unlimited email support with 2-day business response
** phone support 6AM to 6PM PST Monday through Friday
BASIC REQUIREMENTS Gold Silver Bronze

Your company should meet these basic requirements to be elibible for SugarCRM's Partner Program.

  • Established business with strong financial health
  • CRM consulting and implementation experience
  • Availability of sales and marketing resources
  • Strong fit between SugarCRM's Commercial Open Source applications and Partner's services
  • Strong overlap between SugarCRM's and Partner's target audience or customer base
  • Ability to establish and maintain a pipeline of customers
  • Customer references
  • A minimum of one sales and one technical representative
ANNUAL FEE $10,000
Apply Now
$3,500
Apply Now
$2,000
Apply Now