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SugarCon 2009 - The SugarCRM Customer and Developer Conference



“I have been to a lot of events and SugarCon is probably the best conference I have been to.”

Greg Spira
Storeimage Products

“SugarCon allowed us to dream up more and more of what we can do with SugarCRM as a platform.”

Bassim Hamadeh
CEO, University Readers

“We are getting a lot of great leads. SugarCon has exceeded our expectations.”

Greg Singleton
Serence Inc.

“It is an exciting event with a lot of energy and a lot of interesting people doing cool things with the Sugar platform.”

Sean Sheppard, Levementum

“This is a serious business conference where people can share information and learn what they can do with the product.”

Ned Liddell, Liddell & Company

Thanks to Our Partners for Making SugarCon 2009 a Success

Platinum Sponsors:

IBMJigSaw

Gold Sponsors:

LevementumMicrosoftRIMTalend

Silver Sponsors:

angel.com BroadchoiceClickToolsHooversiEnterprisesOraclePlus ConsultingSkyDataSnapLogicSun

Media Sponsors:

1to1 Media Customer Interaction Solutions MagazineCRM Magazine CRM MagazineInsideCRM.comMy PHP MagazineSelling PowerSoftware and Support MediaTMCnet.com

SugarCon 2009 Agenda

Monday, February 2, 2009

10:00 am – 12:00 pm Registration
12:00 pm – 1:00 pm Lunch
1:00 pm – 1:30 pm The Open Cloud: Open Source and Cloud Computing Converge
John Roberts, CEO, SugarCRM
1:30 pm – 2:15 pm PANIC! Modern Financial Insanity
Michael Lewis, Best-Selling Author
Track 1:
Developing Sugar		 Track 2:
Managing Sugar		 Track 3:
Partnering with Sugar		 Track 4:
Using Sugar		 Track 5:
Extending Sugar		 Track 6:
How Do I...
2:30 pm – 3:15 pm Lead to Cash: Integrating Sugar with your Ecommerce Engine Five Things You Did Not Know You Could Do With SugarCRM Partner Case Study: Avis Rental Cars Sugar Cloud Connectors and Other New Features Social CRM Demands Mobility Perform Common Customizations
3:25 pm – 4:10 pm Mixing Java and PHP with Sugar and WebSphere sMash What the Heck is Cloud Computing? Case Study: Bright House Networks Optimize Outbound Calls with a Predictive Dialer Bridging the Telephony/CRM Chasm Get the Most Out of Sugar Reports
4:20 pm – 5:00 pm Understanding Model View Controller Designing Open System Architectures SugarCRM for the Large Enterprise - Scaling to 2000 Users, Legacy DB Integration, CTI & More Product Roadmap: What to Expect in Sugar 6 Best Practices in SugarCRM Integration Integrate Sugar with Voice over IP (VoIP)
5:00 pm – 6:30 pm Welcome Reception and Solution Showcase

Tuesday, February 3, 2009

8:00 am – 9:00 am Registration & Breakfast
9:00 am – 9:45 am Free: As in Markets
Jonathan Schwartz, CEO and President, Sun Microsystems
9:45 am – 10:15 am Open Data Meets Open Source
Jim Fowler, Co-Founder and CEO, Jigsaw
Track 1:
Developing Sugar		 Track 2:
Managing Sugar		 Track 3:
Partnering with Sugar		 Track 4:
Using Sugar		 Track 5:
Extending Sugar		 Track 6:
How Do I...
10:30 am – 11:15 am Sugar 6 Technical Preview Automating Lead Generation Processes A Partner Point of View: Innovating with SugarCRM Saving CRM Data from Your Sales Guy With Jigsaw Mobile Edge Extends Custom Sugar Forms to Your Smart Phone Use Sugar Customer Support
11:25 am – 12:10 pm Module Builder Internals Internationalizing Sugar The State of the CRM Market Case Study: Milsoft Virtualize Your Enterprise and Lower Your Costs with Oracle VM Drive User Adoption of Sugar
12:15 pm – 1:15 pm Lunch & Solution Showcase
1:15 pm – 1:45 pm Faster, Cheaper, Better: Pick Any Three
Jerry Cuomo, Chief Technology Officer, Websphere, IBM
Track 1:
Developing Sugar		 Track 2:
Managing Sugar		 Track 3:
Partnering with Sugar		 Track 4:
Using Sugar		 Track 5:
Extending Sugar		 Track 6:
How Do I...
2:00 pm – 2:45 pm Deploying Sugar Wireless Understanding Sugar Studio Case Study: Blue River Case Study: Convatec Integrating PHP with the Windows Platform Go Pro: Moving From Community Edition to Pro
2:55 pm – 3:40 pm Using and Extending Sugar Web Services Performance Tuning Sugar Partner Case Study: Optaros Case Study: ThyssenKrupp System Engineering Integrating Social Media into Your CRM Strategy Migrate to SugarCRM
3:50 pm – 4:35 pm Managing the Sales Learning Curve in Tough Economic Times
Mark Leslie, Lecturer, Stanford Graduate School of Business
Track 1:
Developing Sugar		 Track 2:
Managing Sugar		 Track 3:
Partnering with Sugar		 Track 4:
Using Sugar		 Track 5:
Extending Sugar		 Track 6:
How Do I...
4:45 pm – 5:30 pm Theme Development in Sugar 6 Creating Apps with Module Builder Panel: Channeling the Channel Case Study: Geeks on the Way Benchmarking Sugar and MySQL on Sun Solaris Configure Email
6:00 pm – 10:00 pm San Francisco Spirit Evening Cruise

Wednesday, February 4, 2009

8:00 am – 9:00 am Registration & Breakfast
9:00 am – 9:45 am Retaining Customers in an Economic Downturn
Paul Greenberg, Author of CRM at the Speed of Light and President of the 56Group
Track 1:
Developing Sugar		 Track 2:
Managing Sugar		 Track 3:
Partnering with Sugar		 Track 4:
Using Sugar		 Track 5:
Extending Sugar		 Track 6:
How Do I...
9:55 am – 10:40 am Developing Mobile Extensions Ask the Experts: Sugar Administration Partner Sales Bootcamp Running a Sales Machine with SugarCRM Five Game-Changing Sugar Extensions Modeling Powerful Workflows
10:50 am – 11:35 am Packaging Upgrade-Safe Customizations Customizations Tips and Tricks Partner Sales Bootcamp Administering Sugar Fundamentals Creating Sugar Extensions Implement Users, Teams and Roles
11:45 am – 12:30 pm Building the Cloud with Open Source Technologies Build and Deploy Web-to-Lead Forms Partner Sales Bootcamp Manage a Customer Support Team with Sugar Five Extensions Yet to be Built That Users Would Love Troubleshoot SugarCRM
12:30 pm Close
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