Managing Customer Relationships with Business Process Management Technologies | Open Source Business & Social CRM

Managing Customer Relationships with Business Process Management Technologies Overview Agenda Speakers Partners Sponsors Track 1: CRM Strategy Track 2: Open Source & Open Cloud(s) Track 3: Business Apps in the Cloud Track 4: Extending Sugar Track 5: Beyond CRM Track 6: Getting Social Track 7: Partner Innovation Track 8: SugarU Room: Pacific Heights Track 1: CRM Strategy \| Tuesday, April 13th \| 1:30 pm – 2:10 pm Learn how to manage customer relationships effectively with the use of BPM technologies to help the business achieve its goals. This session will explain and demonstrate how SugarCRM and Bonita Open Solution work together in a real application. Among other features, you will learn how easy it is to define new business process with Bonita, how to connect them to SugarCRM through native and graphical connectors and how to turn your business process into smooth running applications. Speaker(s): Miguel Valeds-Faura, CEO, BonitaSoft Miguel Valdes Faura is the BonitaSoft CEO. Miguel co-founded the Bonita project in 2001 with the vision that BPM would become mainstream in every company's IT portfolio. Prior to BonitaSoft, Miguel was leading the BPM division at Bull. Miguel is a regular speaker at international conferences : JavaOne, Internet Global Congress, Open Source World Conference, javaHispano Conference, ObjectWebCon, COSGov, JavaBin. Related Tracks: Orchestrate Your Business with Sugar Workflow CRM As a Strategy