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Control Technology Corp. replaces Sage ACT! with Sugar Professional for increased flexibility and end-user adoption for on-demand deployment
If you don't care about money, than use Salesforce.com, but if you do, you'll get a lot more bang for your buck with SugarCRM. The ease of customization and flexibility with Sugar resulted in a lot more value in the long run.
Martin Umeh, Western Regional Sales Manager, Control Technology Corp.
Watch videosQuick Facts
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Company Description:
Control Technology Corp. designs, manufacturers and markets products that enable electronic automation devices to be monitored, controlled, configured or reprogrammed over the Internet and/or intranets. - Headquarters: Hopkinton, MA
- Founded: 1975
- Previous Solution: Sage Act!
- Solution: Sugar Professional
Business Issue:
- Limited IT resources and industry-specific sales processes meant Control Technology Corp. required a customizable, on-demand CRM solution
Problem:
- The company was considering Salesforce.com but did not have the budget to allow for the customization expenses.
- Low end-user adoption of previous solutions meant the new CRM system had to be easy to use.
- Management was frustrated that they lacked insight into sales and revenue figures.
Solution:
- Sugar Enterprise On-Site was originally installed and then migrated to Sugar Professional On-Demand.
- Open source architecture meant Sugar Professional could be customized within allotted budget.
ROI:
- Saved tens of thousands of dollars in switch-over and customization costs associated with Salesforce.com.
- On-demand deployment has removed IT burden
- Ease of use and customization has resulted in high-end user adoption.
- Management now has 360 degree view of sales and revenue data.
Customizations:
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Made customizations to the Contacts, Accounts,
Opportunities, Cases, and Bug Tracking modules to support business processes and workflows. - Created a custom "Orders" tab for sales force viewing of accounting information.
About Control Technology Corp.
Headquartered in Hopkinton, Massachusetts, Control Technology Corp. designs, manufactures and markets product that enable electronic automation devices to be controlled, monitored, and configured. CTC products may also be monitored and reprogrammed over the Internet and/or intranets. Founded in 1975, CTC has a long history of providing innovative automation solutions to its customer base. CTC's software and hardware products are divided into three application areas (Collect and Control; Visualize; Manage and Inform); these can be implemented independently or combined for a complete shop-floor to top-floor integrated solution. Website: www.ctc-control.com
