The End of the Beginning: Open Source Moves Into the Mainstream

Commercial open source continues to dominate technology headlines. With the acquisitions of Zimbra, XenSource and MySQL, open source companies are being highly valued as they move into the mainstream of IT. In this keynote, SugarCRM co-founder and CEO John Roberts will talk about how open source is transforming the software industry and what it means for the future of technology. Roberts will also discuss the major strides SugarCRM made recently, including the release of Sugar 5.0, and growth in customer and community momentum.

Speaker: John Roberts, Co-Founder and CEO, SugarCRM

Moving From Salesforce.com to SugarCRM

Switching CRM systems used to take months, if not years. Calling on the resources of IT, outside services - not to mention the retraining of end users - companies have often felt locked-in to their current provider because the alternative seemed too daunting. Not anymore. Join Mitch Lieberman, vice president of Professional Services at SugarCRM, as he explains the steps needed to successfully migrate your customer records from Salesforce.com to SugarCRM. Drawing on experience with dozens of clients, Mitch will provide the roadmap and time and cost estimate for what it takes to switch to the most modern CRM platform in the market.

Speaker: Mitch Lieberman, Vice President of Professional Services, SugarCRM

Customer Case Study:
SugarCRM and WCP: Powering Wireless Investment

Wireless Capital Partners is a financial firm dedicated to investments in the wireless industry. The firm's unique sales and marketing processes, coupled with a mostly mobile workforce, called for a highly flexible CRM system. Learn more about how WCP solved its CRM issues using Sugar's flexible architecture and web-based nature.

Speaker: Austin Sheppard, VP Software Development, Wireless Capital Partners

Partner Profile: InsideView
Close More Deals with Sales Intelligence from Your CRM

SugarCRM supports all levels of customizations, from the most basic tweaks to very deep customizations that allow users to mold Sugar to their business processes. In this session, you will learn five valuable customizations of Sugar, starting with simple field-level changes and working up to more complex customizations of SugarCRM. In doing so, attendees will learn the value Sugar holds as a customizable CRM platform.

Speaker: Umberto Milletti, CEO and Cofounder, InsideView

Sugar-as-a-Platform: 5 Common Customizations Anyone Can Do

SugarCRM supports all levels of customizations, from the most basic tweaks to very deep customizations that allow users to mold Sugar to their business processes. In this session, you will learn five valuable customizations of Sugar, starting with simple field-level changes and working up to more complex customizations of SugarCRM. In doing so, attendees will learn the value Sugar holds as a customizable CRM platform.

Speaker: Andy Dreisch, Vice President of Support and Training, SugarCRM

Customer Case Study: EASi

As Equity Administration Solutions grew, its previous CRM system could not keep pace. In this presentation, Steve Madeira of EASi will outline how his company required a flexible yet easy-to-use CRM system that could succeed where its previous Salesforce.com implementation fell short. Leveraging SugarCRM's open source architecture to integrate with other legacy systems in an on-demand model, Madeira will detail how his company streamlined its business processes and increased user adoption rates with SugarCRM.

Speaker: Steve Madeira, Vice President of Operations, EASi

Ask the Experts Panel: CRM Do's and Don'ts

This panel is an opportunity to have your specific CRM issues or concerns answered by a panel of SugarCRM experts. Attendees can submit questions at the commencement of CRMAcceleration, or during an open Q&A period with the panel.