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Open+ Partner Program builds on award-winning channel operations to provide additional value, support and services to new and existing partners
Cupertino, CA, March 9, 2010 - SugarCRM, the world's leading provider of open source customer relationship management (CRM) software, today announced its Open+ Partner Program, extending SugarCRM's award-winning channel program to provide additional value for SugarCRM channel partners. The Open+ Partner Program will expand SugarCRM's market reach by empowering its channel partners with a wider variety of incentives and resources to deliver SugarCRM solutions to customers around the world.
SugarCRM announced the new program at Everything Channel's Annual XChange Solution Provider conference taking place March 8-11, 2010 at the Hyatt Regency Century Plaza in Los Angeles. The Open+ announcement comes on the heels of major channel accolades for SugarCRM. The company was recently named one of CRN Magazine's Top 100 Cloud Computing Companies, a winner in the category of Top 20 Cloud Productivity Applications. Vice President of Worldwide Sales Jeff Campbell was also named a 2010 Channel Chief by CRN for his leadership in building one of the most channel-friendly CRM applications companies in the market.
The Open+ Partner Program delivers even more value and revenue opportunities to new and existing SugarCRM VAR and reseller partners, including:
- A market development program that provides SugarCRM channel partners with SugarCRM expertise and resources for business planning, business development activities, event execution, market positioning and sales delivery.
- Greater access and support for SugarCRM's Open Cloud platform and enabling technology to help build, manage and maintain next-generation cloud solutions for customers.
- A new referral program that rewards partners for each qualified lead referred to SugarCRM.
- Improved partner engagement services offering partners streamlined lead generation, distribution of leads, and deal registration; as well as centralized marketing collateral partners can leverage as they go to market with Sugar-powered solutions.
- New customer reference program to spotlight partner success stories and aid the sales engagement process.
To learn more about the SugarCRM award-winning partner program please visit http://www.sugarcrm.com/crm/partners/partner-programs.html.
"Our partnership with SugarCRM has been the foundation of our revenue growth, and we are excited to take that growth to the next level with the benefits provided with Open+" said Doug Guilbeau, managing director with Levementum, a SugarCRM Gold Partner. "SugarCRM is one of the clear leaders in CRM. Its comprehensive offerings have allowed us to offer a broad array of services to a rapidly growing market."
"Open+ creates even more distance between SugarCRM's award-winning channel program and those of other CRM providers," said Jeff Campbell, vice president of worldwide sales, SugarCRM. "SugarCRM offers unmatched value for VARs looking to build sustainable revenue streams in the Cloud."
Follow SugarCRM on Twitter: http://twitter.com/sugarcrm
About SugarCRM
SugarCRM is the world's leading provider of open source customer relationship management (CRM) software. Over 6,000 customers and more than half a million users rely on SugarCRM to execute marketing programs, grow sales, retain customers and create custom business applications. Leading publications such as CRM Magazine, InfoWorld and eWeek praise SugarCRM for its ease-of-use, flexibility and open design. SugarCRM runs on the leading cloud computing platforms, including Amazon EC2, Microsoft Azure, Sugar On-Demand and Private Clouds, offering customers unparalleled choice and control of their data and deployments.
For more information, call (408) 454-6900 or 1 87 SUGARCRM toll-free in the US, email contact@sugarcrm.com, or visit http://www.sugarcrm.com.
Media Contacts:
Britt Gottlieb, Schwartz Communications for SugarCRM
SugarCRM@schwartz-pr.com
415-512-0770
