CRM for Platform

Find out how premiere retailer Men's Wearhouse achieves rapid value and business agility with the SugarCRM platform.
Read Men's Wearhouse Case Study

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Your CRM

SugarCRM best-of-breed platform enables you to rapidly build and deploy powerful mobile, social applications
and business processes across the entire organization in the cloud or on premises. Sugar has the flexibility, agility,
and ease of use that enables you to quickly and easily make SugarCRM your own.


Rapidly Build and Deploy

Sugar Module Builder® enables you to rapidly build custom objects from scratch or combine existing or custom objects into a brand new application. You can quickly leverage existing Sugar objects such as Contacts, Accounts, Cases, and Opportunities to build a new module. Or create an unlimited number of custom field and modules to build new apps, which interoperate seamlessly with all Sugar modules and platform tools. Deploy them to any platform: mobile, browser or your email client.










Sugar Studio® lets you rapidly configure the way information is presented to different roles and users in Sugar. Leverage Sugar Studio’s powerful WYSIWYG interface to create and add custom fields, hide fields that are not relevant, and use the extensive customization capabilities of Sugar Logic to create calculated, dependent, and related fields.

Sugar Layout Editor provides you with the ability to tailor the look of each Sugar screen by editing and renaming tabs, changing dropdown values, and choosing to hide unused modules. Design Sugar using your brand, your colors, your words, across devices.

Sugar Logic gives you an easy user interface to design more complex rules to drive your processes and views. You no longer need to make code-level customizations -- instead use simple editors and formulas to design powerful screens, logic and processes in Sugar.


Go Mobile

Do business anywhere, any time with mobile apps that keep you connected to Sugar. Stay engaged with customers and prospects with easy-to-use tools that keep your business moving forward without slowing you down. Have access to any Sugar modules, even custom modules, in the palm of your hand. Keep flexible with our cross-platform support that lets you work with Sugar from almost any mobile device.


Go Global

Use your CRM across the world for your distributed workforce in 30+ languages. Deploy your Sugar anywhere in any country: on-site, in a private cloud or in our SaaS environment.



Sugar real-time reporting lets you rapidly drag-and-drop new reports and leverage pre-designed templates to rapidly deploy business performance analytics across the entire business. Create your executive dashboards to get a one-page window into your business: meet the individual needs of different roles and users and track key metrics across the organization. Support direct drill downs into underlying data impacting each report with built in drill paths to Sugar Sales, Support, and Marketing, and custom modules.



Sugar Workflow Management lets you automate your day to day tasks, from deal change alerts and discount approvals, lead and case routing, to account and customer activity monitoring. Using Sugar templates, you can create custom business processes based on any Sugar objects. You can also rapidly define alerts, actions, and triggers to become more responsive to customer demands.






The Sugar Community has developed thousands of extensions, integrations and custom apps for Sugar. Explore 1000+ free and commercial extensions on SugarExchange and SugarForge.


To build your own extensions, Sugar provides a library of standard APIs for custom integrations -- included with all versions of the product for no additional charge. Sugar even provides the ability to easily extend our APIs, so if you need functionality that isn’t provided natively, it’s simple to add it yourself. And, since Sugar uses open web technologies and open source languages, there are literally millions of developers out there to support you. Finally, if you run some of those hard to integrate systems that do not provide API-level access, thanks to Sugar open-stack architecture it allows full access at the DB-level.



Sugar’s CRM solution has the unique ability to run on either SugarCRM’s cloud, private or public, or any cloud you choose. On any technology stack. You stay in control.

Data residency control

SugarCRM is deployment model agnostic. This means you are in control of how and where your CRM application and data reside. This allows for the maximum amount of flexibility for your business. You can chose to run on Sugar’s private or public clouds, you can run locally on your existing network, or you can chose to deploy on any of the private or public cloud offerings from vendors such as IBM, Microsoft, Amazon, Rackspace, and many more. You chose the deployment model. You chose the technology stack.


CRM for Platform