Case Study: Vanderlande Industries
Vanderlande Industries improves sales and revenue reporting and forecasting for its worldwide operations
With SugarCRM, we have real-time insight into our sales funnel. The future is predictable.
Frans van Duren, Manager Business Strategy, Vanderlande Industries
Business Issue:
Vanderlande Industries' senior management lacked a clear view of sales and was hampered by the lack of revenue reporting and forecasting
Problem:
Every month sales managers send their data to corporate headquarters via various in-house systems that are disparate and siloed from one another.
Solution:
- SugarCRM was chosen for its open source architecture, low upfront investment costs and ease of use
- SugarCRM partner BrixCRM implemented and customized Sugar Professional to 325 users throughout sales in under 6 months
ROI:
- Vanderlande Industries has seen improved sales and revenue reporting and forecasting.
- Vanderlande is now managing all sales opportunities worldwide via Sugar Professional
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